6 Ways Freelancers Find Jobs Using Social Media

 

Freelancers often have a favorite method or resource for finding work, but sticking with only one option may not always ensure continuous work. The traditional method of search for work online involved registering with freelance job sites and applying for or bidding on the jobs that were posted. But now many freelancers are discovering that they can also find work using social media. Websites such as Linked:In, Facebook, Twitter, and others have created tremendous opportunities for job seekers. Find out how you can also find work using social media with these 6 tips.

 

 

photo credit: KROMKRATHOG 2

1. Create Brand Visibility

The first step to finding work using social media is to create your brand and then develop it across multiple networks. That doesn’t mean you necessarily have to have a logo and company website, but you should at least already have a Linked:In profile page. Linked:In is a site for professionals of all types to network with one another, and as a freelancer, it affords you tremendous opportunity to make new contacts that can lead to an increased work load.

Linked:In can connect to your blog, your Twitter account, Facebook, and more, enabling you to develop a strong image of yourself and your abilities across multiple networks so that potential clients can find you easier. It also serves to make you appear more professional and well suited for work, provided you keep your accounts clear of questionable content. You might consider creating separate Facebook pges—one for work, and one for personal use, which is private and can only be seen by friends.

 

2. Display Your Talents

Obviously there are many types of freelancers, but more often than not, you can post links to your work or display some sort of portfolio. Continually update your statuses on social networks with news about your work or to display a newly completed work, such as a website, graphic design piece, or article.

 

3. Network

As your network grows, be sure to get involved in conversations. If you make your posts one-sided and never respond to anyone else, it will be harder to make the connections that will lead to work. Using social media to make connections is simple—you can chat with the followers you already have, and you can also join groups related to the type of work you do. You’ll be able to discuss industry information, new job opportunities, and even connect with possible clients that might not have been looking specifically for you, but because you have engaged them in conversation, might now consider giving you work.

 

4. Follow Freelance Job Sites

Many freelance job sites also have Facebook and Twitter accounts, and make consistent updates throughout the day. This is a great way to get news about changes to the site, new jobs being posted, or other important information in a  timely fashion, without having to continually check in to the actual websites. You can also follow sites that are related to your industry profession, helping to make you aware of breaking industry news, new apps that help you improve productivity and efficiency, etc.

 

5. Be An Expert

Using social media, make posts not just about jobs you may be working on or have completed, but also engage in conversations or posts about any specific topics you excel in, such as SEO, web design, night photography, corporate logo design, etc. If you are a writer, you might post about your knowledge and expertise in writing food or health related articles. Potential clients who may be looking for exactly what you say you can deliver will be better able to zero in directly on your profile by utilizing keyword-based searches. Your expert status will make you more attractive to them as a freelancer for hire.

 

6. Blogging

Unless your freelance industry is writing, then you don’t necessarily need to be a great writer in order to have a blog. But since sites such as Facebook, Twitter, and Linked:In only enable you to post statuses that are designed to be read quickly, blogging enables you to post much longer stories or thoughts on topics, and also serves to reinforce your status as a qualified industry expert. You can also connect with other blogs and make guest posts, further spreading your name and increasing your brand visibility. The links to your blog posts can be posted across your other social network sites, or even set to do so automatically once a blog post has been completed.

Gwen Stewart is a business development professional and writer for Outbounding.com on behalf of www.ShareFile.com. Her line of work requires she have a reliable solution for file sharing as well as a solid strategy for meeting tight deadlines. Any spare time she can scrape together finds her hiking, reading and enjoying the company of great friends.

 

 Read the Small Business Guide for Social Media, an insiders guide to online marketing.

 

 

 

How to Break Into Freelance Writing

Freelance writing is an ideal way to make an income from home, and breaking into the industry isn’t as difficult as you may think! As with most jobs, experience is key, so don’t expect to be making a full time salary from the start. If you follow a few tips and tricks, then you could find that in just a few short months you’re well on your way to becoming a professional writer.

 

 

I make money writing from home and you can too

photo credit: sixninepixels

 

Breaking into the freelance writing business all comes down to three aspects;

(1)   Building a portfolio

(2)   Making contacts, and

(3)   Marketing yourself

Here’s a few ways you can help yourself move from aspiring writer to experienced pro.

 

Build a Portfolio


Having a portfolio is the difference between an amateur and a pro. If you’re applying for freelance writing jobs, your application is going to be considered far more seriously if the employer can see a few examples of your work. It gives them a feel for your individual style, and gives them an idea of how you could provide what they’re after. But how do you build a portfolio if you’ve never written before?

There are actually a few ways of doing this. The most basic way is to simply write a few short articles on a range of topics, in a variety of styles that go into your portfolio and nowhere else. It means you won’t be getting paid for these articles, but if you’re completely new to the business, it’s a good starting point. You could also consider creating a blog or Squidoo lens. By doing this, you could be earning a small amount for your posts through advertising.

If you don’t want to create your own blog, try contacting blog owners to see if they accept guest posts. This means you’ll be writing an article to be published on someone else’s blog. Some blog owners pay for this, others don’t, but the most important thing is that your blog post will include a by-line; a small paragraph about you. Having your name attached to your work is a huge advantage.

Finally, you could try using online article writing services. The beauty of these is that you pick what work to do, rather than being selected to undertake the work, so everyone has a chance. The downside is that rates are very low; in fact, you could be looking at just a few dollars for a 500 word article. Remember, the early days aren’t about the money. Always check the terms and conditions of these websites, but some will allow you to use your work for sample purposes.
Make Contacts 

If you’ve contacted blog owners, that’s a good start in making some valuable contacts. Write a good guest post, and you could be asked to do more work. Although it’s not guaranteed, you could find your pay for this goes up as the blog owner becomes familiar with the quality of your work.

Another way of making contacts is to use the article writing services websites briefly mentioned above. With rates being so low for these jobs, many clients find they’re inundated with suboptimal articles. You could be the diamond in the rough they’ve been looking for. Produce a great article, and you could find clients coming directly to you for more work, reducing the risk of having someone create a total dud.

Freelance websites may seem a bit scary, but they’re actually very useful in making contacts. Many professional writers look for on-going jobs, where there’s going to be a steady pay for a number of weeks or months. A one off job paying a few dollars simply isn’t worth their time. However, they’re a great opportunity to expand your client contact list. If a client has one job, chances are they’ll have more at a later date. Write a good article now, and you could be in demand later on.

 

Market Yourself

When using freelance websites to apply for jobs, you’ll be expected to write a cover letter, as with any other job. Even if you’re new to freelance writing, don’t knock your abilities. No client wants to hire a writer who says ‘I’ve never written before, but I think I can do it’. Boast about what you can do, and what you have done, even if you think a small piece for your local newspaper wasn’t a big deal, any experience is good experience. Don’t be embarrassed to talk yourself up.

You might even want to consider creating your own website and offering your writing services. Your website should include your:

(1)   Portfolio

(2)   Contact information

(3)   Rate of pay, and

(4)   A photograph of yourself; a good photo really helps in getting jobs as clients can see you’re a real person and not an agent that is going to outsource the work to lower quality writers.

 

Further Measures

If you’re serious about becoming a professional freelance writer, you may want to consider some training. Qualifications that are useful are a creative writing or English language degree, a proofreading course and perhaps some SEO training if you’d like to specialise in that sort of writing.

With a bit of effort, anyone can make money by writing from home. Make use of the unlimited opportunities on the internet, whether that’s through blog writing, article writing services or freelance websites. If you’re after a challenge, you may even want to think about writing your own book and self-publishing. The popularity of eBooks has made this process much simpler in recent years, and it can all be done online. Explore different options, and think outside of the box!

 

 

Amy Harris writes for Financial Trainingwhich helps British and international students find the right financial courses in the UK, such as ACCA courses, Business Degrees & CIMA courses. She is an American expat who enjoys helping people with their education and career search.

 

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